Watch ‘Our Brand Is Crisis’ to get pumped for the 2016 presidential election

This weekend I watched Our Brand Is Crisis with Sandra Bullock and Billy Bob Thornton. The movie follows a political strategist, played by Bullock, and her quest to help the underdog candidate win the Bolivian presidential election. This movie is an entertaining watch for those in political communications or public relations, or if you want a fun way to celebrate the 2016 presidential election!

Our Brand Is Crisis, the movie, is currently on HBO Now and was inspired by a documentary also called Our Brand Is Crisis. The documentary covers the 2002 Bolivian election and the team of political consultants who helped with the reelection campaign of President Gonzalo Sanchez de Lozada; I haven’t had a chance to sit down and watch the documentary yet, so let me know what you think if you have!

I am sharing this movie because it reminded me how important it is to vote. For the first time millennials match the baby boomer generation in numbers —meaning that each group makes up “31% of the voting-eligible population.” As one of the two largest voter-eligible groups, millennials’ voices are even more powerful than they have been in previous elections. Yet even though we may be eligible to vote, stats have shown we are less likely to show up to do it. Two years ago Savannah and I covered this and the 2014 Rock the Vote ad campaign. In the post we listed voter resources that are still relevant to this year’s election. Check the post out.

For those planning to vote or needing to register, here are important dates to keep in mind.


  • Voter Registration Deadline: October 14, 2016
  • Early Voting: October 20th – November 5, 2016
  • Election Day: November 8, 2016

If you are not in NC, the Rock the Vote website can point you to the right place. Presidential debates are also coming up and will be broadcast on C-SPAN, ABC, CBS, FOX, NBC, CNN, Fox News and MSNBC. If you do not have access to broadcast television, all major news networks will offer a free live stream along with the social platforms YouTube and Twitter.


  • First presidential debate: Monday, September 26, 2016
  • Vice presidential debate: Tuesday, October 4, 2016
  • Second presidential debate: Sunday, October 9, 2016
  • Third presidential debate: Wednesday, October 19, 2016

So YOU tell us, why is it important for millennials to vote? Are you doing anything to celebrate the 2016 election?

-Caroline Robinson


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